Ontoko Eggs on the rise
Jane Auala (26) is the face of Ontoko poultry.
ENZO AMUELE
Ontoko poultry is a farm situated at Groot Aub, 40 km south of Windhoek. It produces a range of organic products at affordable prices, including table eggs, fertile eggs and chicks, chickens, ducks, rabbits and quail.
The poultry farm started at a small scale in 2014 and has since expanded into the markets in and around Windhoek.
Ontoko Poultry was started by Jane Auala's parents, who later handed over the management of the farm to her.
With the aim to produce quality products, Ontoko Poultry currently employs eight people with a variety of roles from operations and marketing, right down to the team that handles the day-to-day, which consists of running the hen houses, the treatment of the chickens, and the general maintenance and welfare of the farm. The team also prepares and packages weekly orders.
The team collects what has been laid for the day, and the eggs are then sorted and packaged. The meat products are slaughtered and packaged as ordered.
Ontoko offers training to upcoming poultry farmers, sometimes in collaboration with fellow poultry farmers.
This helps to make production as effective as possible, as it enables farmers to engage and learn from each other.
Not so long ago Ontoko got an opportunity to have their products on the shelves of Future Fresh Mini Market in Suiderhof, as well as the Oshakati service station in Wanaheda, to mention just a few.
Ontoko Poultry seeks to fill the gap of food self-sufficiency in Namibia.
“By providing these products to the market, it allows us to address the question of food security. Once we can secure infant industry protection from the government, we will work to curtail the dumping of unwanted foreign products. And by so doing, we wish to grow into a household name,” Auala says.
The 26-year-old, who is a recent honours degree graduate in history and industrial psychology and is passionate about poultry farming, says the success of this business runs on factors that require them to constantly work toward attaining a balance between supply and demand.
"Customer service also certainly has a strong role in attracting and keeping a great customer base,” she says.
With so many factors that could affect poultry, having proper housing for them is of utmost importance as it promotes maximum production in the sense that ensures their health and safety and prolongs their lives. When housed properly, poultry are less prone to diseases.
Fun Facts About Jane Auala
- She is a people person, but fairly shy too.
- She considers herself hard-working.
- Auala is recently graduated in absentia.
- Sitting on the beach and listening to the waves is therapeutic for Jane.
- She can’t do anything without having music playing in the background.
Ontoko poultry is a farm situated at Groot Aub, 40 km south of Windhoek. It produces a range of organic products at affordable prices, including table eggs, fertile eggs and chicks, chickens, ducks, rabbits and quail.
The poultry farm started at a small scale in 2014 and has since expanded into the markets in and around Windhoek.
Ontoko Poultry was started by Jane Auala's parents, who later handed over the management of the farm to her.
With the aim to produce quality products, Ontoko Poultry currently employs eight people with a variety of roles from operations and marketing, right down to the team that handles the day-to-day, which consists of running the hen houses, the treatment of the chickens, and the general maintenance and welfare of the farm. The team also prepares and packages weekly orders.
The team collects what has been laid for the day, and the eggs are then sorted and packaged. The meat products are slaughtered and packaged as ordered.
Ontoko offers training to upcoming poultry farmers, sometimes in collaboration with fellow poultry farmers.
This helps to make production as effective as possible, as it enables farmers to engage and learn from each other.
Not so long ago Ontoko got an opportunity to have their products on the shelves of Future Fresh Mini Market in Suiderhof, as well as the Oshakati service station in Wanaheda, to mention just a few.
Ontoko Poultry seeks to fill the gap of food self-sufficiency in Namibia.
“By providing these products to the market, it allows us to address the question of food security. Once we can secure infant industry protection from the government, we will work to curtail the dumping of unwanted foreign products. And by so doing, we wish to grow into a household name,” Auala says.
The 26-year-old, who is a recent honours degree graduate in history and industrial psychology and is passionate about poultry farming, says the success of this business runs on factors that require them to constantly work toward attaining a balance between supply and demand.
"Customer service also certainly has a strong role in attracting and keeping a great customer base,” she says.
With so many factors that could affect poultry, having proper housing for them is of utmost importance as it promotes maximum production in the sense that ensures their health and safety and prolongs their lives. When housed properly, poultry are less prone to diseases.
Fun Facts About Jane Auala
- She is a people person, but fairly shy too.
- She considers herself hard-working.
- Auala is recently graduated in absentia.
- Sitting on the beach and listening to the waves is therapeutic for Jane.
- She can’t do anything without having music playing in the background.
Comments
Namibian Sun
No comments have been left on this article