Iyaloo Magongo, an aura of fresh and creative ideas
Iyaloo Magongo was appointed as the new marketing manager of LEFA Namibia. Magongo studied media and majored in public relations at the University of Namibia.
Rivaldo Kavanga
Magongo began her journey as an intern at the Financial Literacy Initiative and later continued at Dololo DoBox as a marketing intern.
Her appointment as the marketing manager at LEFA Namibia gives her an opportunity to fully utilise all the theoretical and practical knowledge she has acquired over the past two years.
“I aim at growing personally and professionally while supporting a brand and mission I love,” she says.
Magongo says she is excited to work with an innovative and successful company such as LEFA, which she believes is shaping the future of mobility in Namibia.
Founded in 2018, LEFA is an urban mobility company in Windhoek that facilitates passenger transportation through technology, making passenger transportation safe, reliable, efficient and convenient.
“I love the pace of innovative and the creativity of tech marketing and I have been honing my marketing skills for a few years now,” Magongo says.
She adds that she looks forward to making positive contributions to the company by using her fresh and creative ideas to come up with marketing campaigns and concepts aimed at increasing LEFA's brand visibility.
“Creating a LEFA community by identifying and building partnerships and strategies and to continue creating a brand that people can depend on to get to their destination safely,” she says.
As the marketing manager, Magongo, looks to take LEFA to the next level. She says it also means that she can now assist the team in their marketing efforts of reaching their target audience and creating conversions for the brand through social media, print media and radio.
“This appointment also gives me a chance to tackle an important issue of drinking and driving by encouraging people to adopt responsible habits such as using alternative transport solutions instead of driving under the influence of alcohol,” Magongo says.
Magongo says a number of Namibian companies do not value the importance of marketing, which is why a many people who have a background in marketing do not fully utilise the skills because there are no opportunities created for marketers.
She encourages companies to use marketing as it builds brand recognition and helps them make their mark in the world.
Magongo began her journey as an intern at the Financial Literacy Initiative and later continued at Dololo DoBox as a marketing intern.
Her appointment as the marketing manager at LEFA Namibia gives her an opportunity to fully utilise all the theoretical and practical knowledge she has acquired over the past two years.
“I aim at growing personally and professionally while supporting a brand and mission I love,” she says.
Magongo says she is excited to work with an innovative and successful company such as LEFA, which she believes is shaping the future of mobility in Namibia.
Founded in 2018, LEFA is an urban mobility company in Windhoek that facilitates passenger transportation through technology, making passenger transportation safe, reliable, efficient and convenient.
“I love the pace of innovative and the creativity of tech marketing and I have been honing my marketing skills for a few years now,” Magongo says.
She adds that she looks forward to making positive contributions to the company by using her fresh and creative ideas to come up with marketing campaigns and concepts aimed at increasing LEFA's brand visibility.
“Creating a LEFA community by identifying and building partnerships and strategies and to continue creating a brand that people can depend on to get to their destination safely,” she says.
As the marketing manager, Magongo, looks to take LEFA to the next level. She says it also means that she can now assist the team in their marketing efforts of reaching their target audience and creating conversions for the brand through social media, print media and radio.
“This appointment also gives me a chance to tackle an important issue of drinking and driving by encouraging people to adopt responsible habits such as using alternative transport solutions instead of driving under the influence of alcohol,” Magongo says.
Magongo says a number of Namibian companies do not value the importance of marketing, which is why a many people who have a background in marketing do not fully utilise the skills because there are no opportunities created for marketers.
She encourages companies to use marketing as it builds brand recognition and helps them make their mark in the world.
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