NATIONAL SYMBOLS: The Ministry of Information and Communication Technology recently launched the National Symbols campaign aimed at reinforcing and educating the public on the correct use of national symbols. Photo Contributed.
NATIONAL SYMBOLS: The Ministry of Information and Communication Technology recently launched the National Symbols campaign aimed at reinforcing and educating the public on the correct use of national symbols. Photo Contributed.

Enhancing national identity

Campaign to foster pride and respect
Government has launched a campaign aimed at reinforcing and educating the public on the correct use of national symbols.
Nikanor Nangolo
Erongo governor Neville Andre has highlighted the role national symbols play in fostering a shared national identity.

"If national pride is the psychological hinge that joins self-fulfilment with public purposes of government, then the respect thereof cannot be overemphasised. Our national symbols bind us together in our diversity," he said.

Andre made these remarks at the launch of the National Symbols campaign under the Nationhood and National Pride Programme in Swakopmund recently.

Boost national pride

Facilitated by the information ministry, the campaign aims to reinforce, promote and educate the public on the correct use of national symbols and the observation of the applicable standard protocols thereof.

Information and communication technology minister Peya Mushelenga said the campaign aims to enhance national identity, patriotism and pride among Namibians.

"National identity promotes a sense of belongingness, patriotism and mutual trust among nationals. National pride is the positive effect that the public feels towards their country due to their national identity and it makes them determined to jealously safeguard the gains of their country. It is both the pride or sense of esteem that a person has for one’s nation and the pride or self-esteem that a person derives from one’s national identity," he said.

Public education

The minister said in order to enhance public education around the initiative, the ministry, in collaboration with stakeholders, has produced several education and information materials for print and electronic media.

"These materials will be further translated into local languages for easy access and comprehension. The ministry plans to roll out this campaign through outreach activities in all 14 regions".

Mushelenga explained that national pride is related to feelings of patriotism and nationalism.

"National pride co-exists with patriotism and is a prerequisite of nationalism. But nationalism extends beyond national pride – feeling national pride is not equivalent to being nationalistic. And that is where national symbols begin to make more sense.”

He added: "National symbols worldwide are a powerful representation of countries’ identities, values and aspirations. As Namibians, national symbols remain an essential part of our national heritage and serve as a tangible reminder of our history, struggles, and triumphs through years of our heroic struggle for independence and nationhood. National symbols create a sense of belonging and pride among citizens and allow us to express our love and devotion to our country. Hence, their importance cannot be overstated."

Lack of adherence

Mushelenga said his ministry has observed a lack of adherence and respect towards the observance of correct protocols and etiquette, "particularly when it comes to the singing of the national anthem and hoisting of the national flag, which is the foundation of our national identity".

He said: "All citizens should treat our national flag and anthem with utmost respect and dignity. Through the National Symbols campaign, the government aims to promote adherence to protocols and educate our citizens, especially young people, on their importance. Doing so will foster a greater sense of national pride and strengthen our identity as Namibians," he said.

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Namibian Sun 2024-11-23

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