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Hennie Geldenhuys and Gerine Hoff at the launch of the Best of 061 Express Followers Choice Awards 2024.
Hennie Geldenhuys and Gerine Hoff at the launch of the Best of 061 Express Followers Choice Awards 2024.

Best of 061 Express Followers Choice Awards 2024 launched

Win your share of N$50 000 while celebrating excellence
The launch of the ground-breaking Best of 061 Express Followers Choice Awards 2024.Visitors gathered in anticipation at this year's Tourism Expo to witness

Spearheaded by Hennie Geldenhuys, Chief Marketing Officer for Synergi Marketing Namibia and South Africa, the launch marked a significant milestone in recognising and celebrating excellence within the city and beyond.

Speaking at the launch, Geldenhuys expressed his gratitude to the attendees and underscored the importance of acknowledging the outstanding contributions of businesses, both large and small, in Windhoek.

“In our vibrant city, we are privileged to witness an abundance of talent, dedication and excellence within our business community. Yet, it has become increasingly evident that many deserving entities have yet to receive recognition for their contributions,” he said.

The Best of 061 Express Followers Choice Awards aims to bridge this gap by spotlighting remarkable businesses and inspiring others to strive for similar distinctions. With over 2 500 nominations received in a short span since the launch, the overwhelming response highlights the interest from the public to have their voices heard and choices recognised.

The nomination process, which began on 24 April, spans three weeks, inviting individuals from the community to nominate their preferred businesses across various categories. Using innovative channels such as the Synergi WhatsApp Chatbot, the nomination and voting process will be inclusive and transparent, ensuring widespread engagement.

How it works

To participate, individuals can easily nominate businesses by following these simple steps:

1. Save the Synergi Chatbot number: 085 785 6231 on WhatsApp.

2. Send a message with #061express to initiate the nomination process.

3. Follow the on-screen prompts provided by the Synergi Chatbot to navigate through the nomination categories.

4. Select the preferred businesses within each category and submit the nominations.

Geldenhuys emphasised the inclusive nature of the awards, stating, "Our categories have been crafted to include all facets of life in Windhoek, from living and DIY/home improvement to glamour, dining experiences, services, automotive, shopping, baby & kids, travel, and leisure. Each category aims to capture the essence of excellence within our community."

When to vote

Following the nomination phase, the voting process will commence on 5 June 2024, leveraging technology to facilitate public engagement and incentivize participation through exciting prizes, including a share of N$50 000 in cash.

At the same event, Geldenhuys revealed plans to expand the awards to other regions in Namibia, including the Erongo, Central North, Far North, and South, reflecting the commitment to recognizing excellence across the Namibian landscape.

The success of the initiative hinges on a robust marketing campaign, promising unparalleled visibility and brand recognition for partners. With a projected reach of over one million followers across traditional and new media channels, the Network Media Hub via its community asset Windhoek Express partnership offers businesses an opportunity to elevate their profiles and align with excellence.

In light of this, Geldenhuys extended an invitation to all businesses to join in the celebration of excellence and community spirit. “Together, let us elevate Windhoek's business community to new heights of recognition and appreciation.”

As the nomination phase unfolds and anticipation builds towards the announcement of winners, the "Best of 061 Express Followers Choice Awards 2024" promises to be a transformative celebration of excellence, unity, and community spirit in Windhoek.

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Namibian Sun 2024-11-23

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